Analytics and Tracking

Marketo provides sophisticated yet easy marketing automation software that helps marketing and sales work together to drive revenue and improve marketing accountability.

Optimizely empowers companies to deliver more relevant and effective digital experiences on websites and mobile through A/B testing and personalization.

Satellite puts an end to tag and technology management, letting marketers and analysts manage their tools. Previously known as Search Discovery Satellite now Adobe DTM.

The LinkedIn Insight Tag is a piece of lightweight JavaScript code that you can add to your website to enable in-depth campaign reporting and unlock valuable insights about your website visitors and for conversion optimization of ads.

Frameworks

React.js framework for static site generator apps. Owned by Vercel.

Mobile

The website contains code that allows the page to support IPhone / Mobile Content.

This page uses the viewport meta tag which means the content may be optimized for mobile content.

Content Delivery Network
Payment

This page contains content from PayPal which includes checkout buttons.

Express Checkout eliminates one of the major causes of checkout abandonment by giving buyers all the transaction details at once, including order details, shipping options, insurance choices, and tax totals.

JavaScript Libraries and Functions

Library designed for writing css styles with JavaScript.

JQuery is a fast, concise, JavaScript Library that simplifies how you traverse HTML documents, handle events, perform animations, and add Ajax interactions to your web pages. jQuery is designed to change the way that you write JavaScript.

Document Encoding

UTF-8 (8-bit UCS/Unicode Transformation Format) is a variable-length character encoding for Unicode. It is the preferred encoding for web pages.

Document Standards

The DOCTYPE is a required preamble for HTML5 websites.

The defer attribute gives a hint to the browser that the script does not create any content so the browser can optionally defer interpreting the script. This can improve performance by delaying execution of scripts until after the body content is parsed and rendered.

The description attribute provides a concise explanation of the page content.

JavaScript is a scripting language most often used for client-side web development.

Cascading Style Sheets (CSS) is a stylesheet language used to describe the presentation of a document written in a markup language. Its most common application is to style web pages written in HTML

Content Delivery Network

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